According to one study, you only have 50 milliseconds to make a good impression on your audience. That’s why 3D advertising can be such a powerful tool.
Are you interested in product advertising with a 3D model but not sure if it’s worth it?
Keep reading for why you should add 3D advertising to your digital marketing strategy.
What Is 3D Advertising?
3D ads can be used in marketing or advertisements.
Either way, this is a way to show your products in a 3D environment rather than 2D. Sometimes these ads can be interactive to give users a 360-degree view of the product.
The 3D animation may also show what it’s like to use one of the products.
You can either create these ads yourself or use a company like Womp.xyz to help you make them.
Make Products Look Great
One of the reasons to use 3D advertising is that it makes the products look great. Sometimes the actual product isn’t quite ready to be shown to the world, which can make it difficult for photographers to get good shots.
That’s where 3D modeling can get rid of that problem. CGI specialists can go in and change features before it’s actually done in reality. This way, customers get a good look at the product and can boost pre-order sales.
This will also save you money. It’s more cost-effective than a traditional marketing campaign.
You’ll still need to invest some money into traditional campaigns, but if you hire a good agency, there will be fewer steps involved. You won’t have to schedule a time to photograph the product and rush your deadlines to finish the process.
Instead, the 3D visualization can easily make any minor changes or edits.
3D modeling also gives you more room for creativity. You can play with different textures, colors, materials, and finishes. All of the imagery is generated by computers, and you can just click a few times and have a new variation of your product.
This is hard to do with photography where you would have to build an entire set to just snap a few photos.
There’s also the opportunity for more personalization. Since you can easily go in and make edits, you can easily personalize this and make it seasonal.
For example, you can change your product to be advertised during Christmas and then change it for Easter.
You don’t have to do another photoshoot or do a whole re-design. All you have to do is change some seasonal elements.
It’s also great to have several variants of your product design with multiple different backgrounds without having to do a lot of editing or a big photoshoot.
Learn More About 3D Advertising
These are only a few benefits of using 3D advertising, but there are many other benefits as well.
We know that marketing products can be stressful at times, but we’re here to help you out.
For more marketing-related information, explore our website!